Thumbnails and brand identities that earn the click.
I'm Ibtihaj Ali, a graphic designer working with YouTube creators, brands and agencies on clear, high-contrast visuals that read instantly on a phone screen.
Ibtihaj Ali, graphic designer
Selected work
All 60 projectsWhat I do
Details and packagesYouTube thumbnails
Single thumbnails, batches and monthly retainers for channels that upload regularly.
Logos and brand identity
Simple, memorable marks with colour guidelines and files ready for web, print and apps.
Creator branding
Channel banners, avatars and a consistent visual style across everything you publish.
Campaign graphics
Launch banners, ad creatives and social visuals that stay consistent across platforms.
Designed for a small screen and a fast scroll.
Most viewers meet a thumbnail at the size of a postage stamp. Shrink this one and squint. If the idea still reads, the design works.
One focal point
A single subject, whether a face, an object or a moment of conflict, carries the whole image. Everything else supports it.
Contrast that holds up
Strong light-to-dark separation and a few words of text, so the design stays legible in dark mode and at thumbnail size.
Curiosity, not repetition
The title says what the video is. The thumbnail makes people want to know what happens, and doesn't repeat it.
Logos for brands of every size.
All identities
